If asked what I think is the most important aspect of the interior design of a room, I would not miss a beat before saying color. Vivacious hues bring a room to life and add personality to bland spaces. Yes, constructing the perfect color palette is certainly an art form in the interior design world, but it’s also a science!

In fact, studies have shown that different colors featured in a room can bring about certain psychological and even physiological effects in people. In short, the color of a room literally provokes distinctly different moods. This method of design is referred to as color psychology, and it is a very important aspect to carefully consider when planning the design of a space.

So what vibes do certain shades give off? Here’s a guide to Color Psychology 101!

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As an achromatic color, the absence of hue still makes a powerful statement. Not only does it mean that you probably don’t have small children running around, but it also shows boldness in minimal color.

Reflected in a bathroom or kitchen, white represents a purity that creates a refreshing and clean experience. In a living room or bedroom, white serves as an airy and light design. It almost inevitably gives off a sense of sophistication and opulence. While an all white pallet is perfect for achieving a clean, crisp look, infusing subtle pops of unexpected color is always encouraged. Consider a single vase of fresh flowers or painting the trim of windows a vibrant shade to complete the Classically Current look.

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From classic smiley faces to rays of sunshine, yellow is a bright color designed to demand notice. Known for its optimistic quality, studies show that this radiant hue promotes more than just sunshine and smiles.

Yellow stimulates brain neurons and helps activate memory, creativity and concentration. Next time you’re designing a room meant for brainstorming or conversation, keep yellow in mind to help encourage communication and imagination.

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Blue and Green

Similar in effect, blues and greens both give a sense of calm and tranquility when used in soft, pale shades. Our brains often connect these colors to the natural hues of seas, oceans and foliage, promoting feelings of stability and comfort.

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The darker the shade, the more depth and boldness it brings to a room. Deep shades of blue are an ideal tone if the goal is to achieve a sophisticated and mature design.


Dating back to the ancient world of kings and queens, purple was considered the color of royalty. The dye itself was incredibly rare and saved for only high-appointed and wealthy individuals. This historical relevance remains significant to this day as the deep hues still invoke a luxurious tone in designs.

Purple is also known to bring out creativity and even tranquility when paired with light shades of blue or green.

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Ahh, black. The boldest of the bold. To some, it creates a sense of comfort and security. For others, it is considered a taboo color. Although a very daring shade to work with, experimentation with this intrepid hue can certainly pay off. When used correctly, its formal elegance hides any negative connotation of mourning that it may be associated with. I love to accessorize a black color pallet with gold décor to create a sophisticated and classic interior design.

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From the lightest to the darkest and all shades in between, let color psychology guide you in your next design. When you find yourself considering a color pallet for a design, take a moment to think about how you want the room to make you and your guests feel and go from there. After all, it is color that truly makes a room!




Dbh-biz.infomansky is a story-teller at heart. Her unique perspective and tailored design process empower her to create singular interiors for clients all over the world.